I HATE talking about myself. Writing the perfect dating profile is not as easy as it sounds. Your dating profile should be your milkshake that brings all the boys or girls to the yard. Writing a dating profile is about one thing or at least it should be about one thing - effectiveness. Before we dive into writing your online dating profile, we want to go over a few important things that you need to remember. First, always keep the end goal in mind. You need to keep this in mind when writing your dating profile because it should be what shapes the way you answer questions and present yourself.